I’m living the Black Friday dream. I did all my shopping last year with one fell click.
Last year, I purchased a “hot” Black Friday item: a robot vacuum cleaner. I didn’t go for the Roomba. Instead, I chose a $220 Eufy RoboVac at a discounted price of $120, excluding tax. It cleans hardwood floors, and was marketed as having strong suction and quiet performance. The latter claim didn’t hold up: If it were featured in a robot-vacuum-gone-wrong episode of “Black Mirror,” you would hear it coming. But it’s the best Black Friday purchase I ever made.
The list of the most popular Black Friday products is a smorgasbord of American consumption in 2023: Nike
NKE,
In 2021, I purchased AirPods, Apple’s dainty wireless earbuds, but during a vacation I inadvertently left them on a table at a cafe in the Marais. I tracked those $250 AirPods across several arrondissements through my iPhone’s Find My app. The earbuds had a merry jaunt on the Paris subway before ending up in Sacré C?ur. It was not lost on me that the dastardly thief ended their journey in a place called “Sacred Heart.” For that reason, I forgave rather than cursed them.
“The less stuff I own, the easier it is for the robot vacuum to do its job. I am lightening the load. ”
While those 2021 AirPods found a new life in Paris, and my $100 Nike sneakers from Black Friday 2020 never quite fit well enough for running, my slightly sinister robot vacuum — my friend’s Jack Russell terrier barks at it and chases it around the house, believing it to be some kind of dust-vanquishing demonic interloper — has kept me free from dust bunnies, and provided endless hours of entertainment as I watch it trying to hobble over the thresholds between rooms.
I’m fascinated by what the most popular purchases of our multiple shopping lollapaloozas say about us as a nation. Amazon
AMZN,
This year, I won’t be making any Black Friday purchases because my robot vacuum has filled the impulse-shopping void for the time being. If I divide the cost of the item by the 24 cleanings it’s done thus far, that works out to $5 per clean. Plus, people waste too much money on this made-up shopping holiday — an average of $25,000 over a lifetime, according to a recent analysis by Moneyzine. That money could pay down your student loans, or buy you a Dodge Charger SXT
STLA,
“I’m fascinated by what the most popular purchases of our multiple shopping lollapaloozas say about us as a nation. ”
So what does my favorite Black Friday purchase say about me, the Moneyist, a person who makes his living giving people financial advice? I don’t need a lot. The older I get, the more time I spend getting rid of clothes, gadgets, books and trinkets. The less stuff I own, the easier it is for the robot vacuum to do its job. I am lightening the load. I don’t have a TV or an Apple Watch. I can tell the time with my iPhone, and watch the last season of Netflix’s
NFLX,
I’m easily amused by primitive technology like a robot vacuum. I wonder from time to time whether it remembers the layout of the room, but I suspect it is more stupid than it looks. But I’m comfortable with that: I’m a tech rube, a hybrid hick, an analog aficionado and a late adopter. I have 10 very good reasons I will never buy Apple’s
AAPL,
The robot makes housekeeping more fun, and I can break out the Clorox
CLX,
Maybe that’s why, one year later, I still get a thrill when I open up my Eufy RoboVac, and see all that lovely dust.?